Apple’s new iPhone lineup and the trough of indecisiveness
ANALYSIS: On the surface, the introduction of three new devices to the iPhone lineup seems to be all upside for Apple, which will soon be offering five tiers of handsets covering a wide range of price points. But a closer look at the features and positioning of the latest phones (iPhone 8, iPhone 8 Plus, and iPhone X) reveals what could be a more complicated dynamic — one which threatens to put the company in the position of convincing consumers that any of the new iOS 11-powered smartphon
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