Apple will reportedly sell streaming video subscriptions through its TV app

Apple will follow the path of Amazon this year and offer customers the ability to subscribe to popular streaming service from its TV app, according to a new report from Bloomberg. Normally, consumers must download and subscribe to services like Netflix, Prime Video, HBO Now, Showtime, and others on an individual basis. But just as Amazon has done with its Prime Video Channel subscriptions, Apple is aiming to centralize those options and have its TV app become the place that iOS and Apple TV own