Apple joins group of tech companies working to improve online video compression

Apple has agreed to join the Open Media Alliance, a consortium of tech companies including Amazon, Google, Facebook, and Microsoft that is working on a new compression technology to make online video streaming and downloading use less data. The group was formed back in 2015 around a new video codec initiative that ultimately resulted in AV1, a next-generation video compression technology that could be used to push media files to all sorts of devices. Apple’s participation came quietly wit