Amazon adds Hindi language option as it tries to expand in India

Amazon is adding a Hindi language option to its site and apps in an attempt to reach the half-billion people in India who speak the language, according to The New York Times.
Until now, Amazon’s website — along with the websites of many top competitors — have only been available in English, but English is only spoken by a tenth of India’s population. Amazon believes that by translating into the dominant local language, the site will be more accessible and appear more tru