Cowboy launches ebike game that lets you race other riders — in the real world
Cowboy has made the ebike industry’s first foray into gaming. The Belgian ebike maker has launched three games — Race, Burn, and Push — that allow you to battle it out with other riders on a range of real-life challenges. In Race, you compete against another rider in a 500-metre sprint. Your first dual will be against a stranger with similar stats. But with every win, your opponent gets a little bit tougher. Burn is an intense one minute calo
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