The marketing genius behind Snap's new Spectacles - Recode

Recode
The marketing genius behind Snap's new Spectacles
Recode
One week ago, I had virtually zero interest in owning a pair of Snap Spectacles, the company's new video recording sunglasses. On Saturday, I contemplated the six-hour drive from San Francisco to LA to buy a pair out of a vending machine. What a ...
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