20-10-2015 19:53 via phys.org

Brands eye big bucks with 'Back to the Future' nostalgia

The dog-walking drones and flying cars of Marty McFly's fictional 21st century are still the stuff of sci-fi in real-life 2015—but savvy brands from Pepsi to Toyota have rolled out gadgets and gimmicks tapping into "Back to the Future" nostalgia.
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