Two K-Pop Superpowers Unite to Develop a New Chinese Idol Group

Photo Credit: STE / SMTME Entertainment
K-pop agency SM and China’s Tencent Music unite to launch a joint venture to develop a new Chinese idol group and manage SM artists in Greater China.
South Korean agency SM Entertainment has announced a joint venture with Tencent Music Entertainment Group in China with plans to develop a new idol group focused on the Chinese market. On August 27, SM said that the new company, dubbed STE, had been established in Beijing, with boy band Super Junior-M m