Triller Changes Tune on Inflating User Numbers

A day after Billboard reported that short-form video service Triller has been inflating its monthly active users (MAU) in press releases when compared to what the company reports to rights holders — which the company did not deny — Triller is changing its stance.
In a second statement to Billboard on Wednesday (Feb. 17), Triller CEO Mike Lu now says the company never inflated user numbers and Triller should be valued at over $10 billion based on Billboard’s report.“We hav