TikTok Drops Plans for Expanding Live-Stream Shopping in US, Elsewhere

TikTok’s plans for a live-stream shopping experience in the U.S. appear to be on the backburner. A new report from the Financial Times suggests the TikTok Shop feature, which debuted in the U.K., has failed to gain traction outside of Asia. The program has also suffered from internal problems like influencers abandoning the program. TikTok […]
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