Outgoing SiriusXM CEO Talks ‘Disciplined’ Content Spending Strategy

Audio entertainment giant SiriusXM is disciplined in its content spending, but willing to pay for attractive programming, CEO Jim Meyer said during a virtual investor conference on Tuesday.
Appearing at the virtual Goldman Sachs Communacopia Conference, he was asked about the firm’s roughly $460 million content spend in 2019, or 6 percent of revenue, in addition to $1.7 billion in music royalties. Meyer said programming costs have risen a bit, and it was “reasonable to say that is wh