17-06-2021 20:36 via billboard.com

How YouTube Serves 2B Monthly Music Users Without Human-Curated Playlists

From June 2020 to June 2021, YouTube paid more than $4 billion to the music industry, the company announced this month — a much-increased sum from the world’s biggest video platform where product reviews, how-to videos, and vlogs share the spotlight with music. Rights holders have historically complained that YouTube hasn’t been paying enough for its offering, but the 2020 payout was a notable jump from 2019, when YouTube paid over $3 billion to music rights holders, thanks in
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