‘Couchella’ Continues—Coachella and YouTube Are Getting Married At This Point

Photo Credit: Jason Persse / CC by 2.0
Coachella and YouTube consummate their marriage with a renewed partnership to livestream the festival and its content exclusively on YouTube through 2030.
Today, Lyor Cohen, YouTube’s Head of Music, announced that the company has renewed its livestream and content partnership with Goldenvoice, which makes YouTube the exclusive platform for streaming Coachella through 2030.
Next year in April will mark 15 years since the partnership began. What began a