Billboard Music Awards Ratings Drop 62% to Record Low

Post Malone swept the Billboard Music Awards with nine trophies. But few people tuned in live. Variety estimates around 3.6 million viewers tuned in via NBC, which is a 55% drop from last year. The total viewership of the show dropped an estimated 62% among the 18-49 demographic. That’s a new all-time low for this […]The post Billboard Music Awards Ratings Drop 62% to Record Low appeared first on Digital Music News.