Billboard introduces ‘fan packs’, allowing merch bundles to chart

Billboard has allowed specific merch bundles from artists to be able to count on their album charts starting this summer.
“Bundling” is the act of selling merchandise along with a download of an album, usually for free, with the intention of boosting sales.
In 2020, Billboard excluded merch and album bundling when calculating its 200 and Hot 100 chart scores.
According to the publication, these specific bundles, referred to as “fan packs”, will allow fans to support