Beyoncé Teams Up With Levi’s for Lauderette Ad

Photo Credit: Levi’s
Levi’s has released a new ad campaign featuring Queen Bey and her song “Levii’s Jeans” in a classic re-imagining of a commercial from 1985.
The 30-second ad spot features Beyoncé washing her jeans at a laundromat with the song playing in the background. The ad is the first of several campaign spots to feature the pop star and Levi’s jeans. The campaign was directed by Melina Matsoukas.
“We have a history of outfitting the worl