Baby Keem Gets Personal: ‘My Mission Here Is Much Deeper’

Baby Keem is easy to love.
The 20-year-old burgeoning rapper, who is poised to mark a cultural shift in hip-hop, greets you with a teeth-baring grin, which, once he’s comfortable, resurfaces after every couple of sentences. During his hour-long interview with Billboard, Keem touches on everything from his latest single, “Family Ties” debuting at No. 18 on the Billboard Hot 100 (alongside collaborator and cousin Kendrick Lamar) to his struggles as a six-year-old during his mothe