Why cold showers are all the rage

One of the benefits is that you’ll feel the warm glow of being ethical. Which is fortunate, given that you’re going to be extremely coldSuddenly, everywhere you look, everyone’s taking cold showers. Not literally – that would be weird – but there’s no mistaking a lifestyle trend when you see one. They’re recommended in a new book, What Doesn’t Kill Us, which charts the exploits of the Dutch extreme-cold enthusiast Wim Hof, who once spent nearly two