Not so fresh: why Jamie Oliver’s restaurants lost their bite

The chef’s chains are facing a crisis on the high street. Where did it all go wrong?Jools Oliver, wife of the celebrity chef Jamie Oliver, set social media abuzz in December when she posted pictures of the couple’s £9m home. The seven-bedroom, Grade II-listed property in London’s rarefied Hampstead was as sumptuous as might be expected for a chef who has built a £150m fortune from a business spanning books, TV, endorsements and restaurants. But as Jools’s foll