Is CNN on Life Support? Bad Doesn't Even Begin to Explain What Happened in 2022
The situation at CNN is so shockingly bad that it managed to lose a third of its primetime viewing audience last year compared with 2021, Adweek reported last week.
The network experienced a 33 percent loss in total primetime viewers year over year and a 27 percent decline in total day viewers, according to the report, which cited Nielsen ratings.
Things were even worse in the key 25-54 demographic, with a 36 percent drop in primetime and a 34 percent loss in total day. Yikes.
Adweek noted that
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