"Of course, you must be on Steam. But Steam isn't the entire world": CEO of game distribution company says yes, some PC gamers prefer "local" stores to Valve's mega-shop, and China is a huge factor

Steam is massive, and the vast majority of digital PC games live and die by their success on Valve's platform. But other platforms, particularly those serving regions where Steam's reach is limited, can be huge factors in a game's global success. That's the argument presented by Vadim Andreev, CEO of Rokky – a company specialized in helping game publishers reach PC gamers outside of Valve's ecosystem."Steam is the centre for everyone, yes," Andreev says in an interview for the latest issue