As GTA 5 passes 205 million units sold, publisher Take-Two says hit titles "decay" and if they're not making new IP, they're "burning the furniture to heat the house"
Publisher Take-Two is best known for GTA, Red Dead Redemption, and its various sports games, but CEO Strauss Zelnick has emphasized in an earnings call last night that if the company wasn't willing to make new IP, "well then none of us would be sitting here today."For a company so invested in GTA 5 and its yearly NBA 2K, it can be easy to forget that Take-Two and its main publishing arm, 2K, have fingers in many pies and don't just rely on sequels. Zelnick got a little philosophical during
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