Record giving to non-profits boosting U.S. software company Blackbaud

Among their favorite targets: U.S. software provider Blackbaud Inc , whose cloud-based software is a favorite among non-profits looking to cash in on the record levels of charitable giving in the United States. Analysts say that the $2.9 billion market cap company is riding two trends: an economic recovery that has disproportionately rewarded affluent households that contribute the bulk of donations, and the popularity of fundraisers such as the "Ice Bucket Challenge" that are widely shared on s