New Kevin James Movie’s Viral Marketing Is Surprisingly Touching

Photo Credit: Netflix
Kevin James has taken to social media to do some guerrilla marketing for his next movie, creating tons of surprisingly touching videos for the comedy star.
How has Kevin James been marketing his new movie?In a series of new videos posted to social media, James has been making videos as Matt Taylor, a teacher at a school. The videos range from “Matt” talking about projects at the school, to giving life advice, to showcasing some of his artwork. The videos, which