The Internet Declares 'No-Makeup Makeup' Dead

Just as its beloved barely there skin tints fade in a long-wear scenario, the “no-makeup makeup” era is beginning to dissipate. Although the minimalist beauty trend (defined by bare eyes and glowing skin) went platinum thanks to Hailey Bieber variants, community-based social media platform Reddit observed an 81% year-over-year decline in views to “no-makeup makeup” mentions, according to its first-ever beauty report, titled “The People’s Beauty Index,” r