Practical advice to ICO (sorry, token sale) planners

Initial Coin Offerings (ICO) and token sales make headlines every day now, with news of entrepreneurs getting massive crowdfunding, and all of a sudden it seems that everyone has a whitepaper and is getting ready to launch a new ICO. I scouted the web for recent practical advice to ICO planners.A good starting point is Startup Management, a blog edited by William Mougayar, the author of “The Business Blockchain: Promise, Practice, and Application of the Next Internet Technology.” Mos