How to Successfully Market an ICO in 2018

Author: On Yavin, Co-Founder & CMO at Cointelligence
In the first two months of 2018, there were nearly 50 ICOs (initial Coin Offerings) raising over $1.1 billion by the end of February. Compare that figure to the $5.6 billion raised via Initial Coin Offering in 2017 and you get a good picture of just how important and popular ICOs will be in 2018.
Last year saw a total of 902 Initial Coin Offering projects. From that amount, 142 ICOs failed before their offerings, whilst another 276 IC