Banksy’s ‘Love Is in the Air’ to Be Fractionalized into 10,000 NFTs

“I always wanted to own art, even when I had absolutely no money—I wished I could have at least a tiny stake in the paintings that I liked.” So said Loïc Gouzer, the ex-head of contemporary art at Christie’s and a co-founder of Particle, a new NFT company that aims to fractionalize ownership of traditional artworks by converting them into sets of NFTs called Particles, thus allowing for potentially thousands of people to share ownership of certain works. After receiv