Realeyes, which uses AI and a front-facing camera to read viewers’ emotions, raises $16.2M

One of the more interesting applications of AI to the world of advertising and marketing has been in how it’s being used to help measure and ultimately shape campaigns. Now, a company providing the technology to do that has raised a round both to expand its business in adtech as well as to tackle new applications in healthcare and education.
Realeyes, a London-based startup that uses computer vision to read a person’s emotional responses when they are watching a video as short as six