Tim Cook: This is why we decided to do Apple TV+

In a new interview published on Wednesday, Apple CEO Tim Cook reveals the reason why Apple is in the movies and TV businesses, spending hundreds of millions on potential blockbusters like “F1: The Movie,” and why it’s about more than selling iPhones.
Cynthia Littleton for Variety:‎“F1” marks a big milestone for Apple in its expansion over the past half-dozen years of making movies and TV shows. Apple is banking on Kosinski and the team behind 2022’s hit &