The iPhone 16e settles it: Apple is no longer a luxury company
Macworld
You’ll often hear people complain that Apple’s “luxury gadgets” are too expensive for them. If they’re talking about a $1,599 iPhone 16 Pro Max or a $2,299 iPad Pro, then this point of view is understandable. But strictly speaking, even the most expensive of Apple’s Pro devices are premium products, not luxury. There’s a big difference.Want to see a real luxury product? How about an $8,900 Gucci jacket. Or a $10,000 Dior bag. Or a $17,000 Apple
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