Survey reveals Apple’s iPhone mix; Pro models, higher storage sell best

CIRP has analyzed Apple’s U.S. iPhone sales by model and storage capacity since 2012 and has now shared that mix data for Apple’s fourth fiscal quarter ending in September 2022. CIRP’s survey reveals that iPhone Pro models, and, regardless of model, higher storage options sell best.
Apple’s iPhone 14 series (left to right: iPhone 14, iPhone 14 Plus, iPhone 14 Pro, flagship iPhone 14 Pro Max)
Michael Levin and Josh Lowitz for CIRP via Substack:We actually established CIRP