Messi in MLS is huge for international Apple TV+ subscriber push

Lionel Messi, the greatest football player of all time, played his first Major League Soccer (MLS) game on Friday, July 21st, winning the game with a stellar goal, when his Inter Miami CF squad hosted Cruz Azul in the Leagues Cup. Jorge Mas, the billionaire and managing owner of Inter Miami CF, believes Messi will entice millions of new subscribers, domestic and international, to the Apple TV+ streaming service.
Lionel Messi
Alex Webb for Bloomberg News:Since joining Inter Miami CF last month, m