iPhone 18 and Ultra to have separate launches, sources confirm

Macworld
For the first time in years, Apple is preparing a major shake-up to its iPhone lineup. Multiple reports suggest that the company will introduce its first foldable iPhone this fall, and Macworld has previously reported that Apple plans to position the device under a new “Ultra” branding.Now Macworld can report that while the iPhone Ultra is expected to be announced alongside the iPhone 18 Pro models in September, it likely won’t arrive in stores at the same time.iPhone