Google-backed advertising groups criticize Apple’s new warnings on user tracking

A group of European digital advertising associations, some of which are backed by Google and Facebook, on Friday criticized Apple’s plans to require apps to seek additional permission from users before tracking them across other apps and websites.
In iOS 14 and iPadOS 14, all apps will now be required to obtain user permission before tracking. This includes connecting information collected about a user on an app or website owned by one company with information collected separately by other