Apple's AirPods 'Dominating' Emerging Wireless Earbuds Market, Say Analysts

Apple's AirPods have dominated the "truly wireless" earphones market in the U.S. since launching in December, according to new market research conducted by NPD Group. The industry analyst's Retail Tracking Service found that AirPods accounted for 85 percent of over 900,000 wireless earbuds sold since the start of the year.Apple's success in the emerging market was put down to brand resonance, disruptive pricing, and excitement over the AirPods' W1 chip, which significantly improves the Bluetooth