Apple spent $64.8 million on paid search ads in 2020

Advertisers spent an estimated $59.22 billion on paid search ads in 2020. Apple ranked No.15 among Fortune 100 companies, spending an estimated $64.8 million on such ads in 2020, according to online visibility management and content marketing SaaS platform Semrush.Elizaveta Pavlovskaya for Semrush Blog:
aid search is a form of digital marketing that lets advertisers show ads on major search engines. Paid search is based on a pay-per-click (PPC) format, which means that you only pay for the ad wh