Apple opens official online store on Tencent’s WeChat

Apple has opened a store on WeChat, China’s dominant messaging app. This marks an expansion of Apple’s retail channels in the world’s second largest economy. Users of WeChat will now be able to buy Apple products, including Macs, iPhones, iPads, and more, from the store.Reuters:The move by Apple comes as Chinese consumers increasingly turn to social media platforms such as WeChat and ByteDance’s Douyin, the Chinese version of TikTok, to shop.
Besides its own stores and we