Apple expected to increase iPhone 15 Pro prices

According to Jeff Pu, a tech analyst at Hong Kong-based investment firm Haitong International Securities, Apple’s next-generation iPhone 15 Pro and iPhone 15 Ultra (née Pro Max) will likely be more expensive than previous Pro models.
Apple’s flagship iPhone 14 Pro Max
Joe Rossignol for MacRumors:In a research note this week, Pu predicted the iPhone 15 Pro models will see a price increase due to several rumored hardware upgrades, including a titanium frame, solid-state buttons