Apple CEO Tim Cook may have spilled the beans about ‘iPhone Ultra’

Apple Chief Executive Officer Tim Cook, speaking on the company’s Q123 earnings call, made an off-the-cuff remark that could be a hint about the future of high-end iPhones.
The pro camera system on iPhone 14 Pro Max
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Cook was fielding a question about whether the iPhone’s rising average sales price was sustainable. After all, a top-of-the-line model that cost $1,150 in 2017 (the iPhone X with 256 gigabytes of storage) now fetches $1,600 (the iPhone 14 Pro Max with 1 terabyte).
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