Apple Abruptly Changes Product Marketing Materials Amid Apple Intelligence Controversy
Apple has seemingly changed the marketing strategy for the iPhone 16 lineup and other products amid the delay in releasing key Apple Intelligence features.
The global marketing campaign for the iPhone 16 and iPhone 16 Pro centered around the tagline "Hello, Apple Intelligence." The company now seems to have universally changed this to "Built for Apple Intelligence," often in a smaller font. The alteration seems to be a subtle acknowledgment that Apple In
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