Amazon Prime Day returns with longer sales and even more deals

What started as a one-time event for Amazon’s 20th anniversary is now an annual tradition. Amazon just announced that Prime Day is back for its third trip around the Internet.The deals begin at 6 PM Pacific / 9 PM Eastern on Monday, July 10, 2017 and last for thirty hours until 2:59 AM EST on Wednesday, July 12. On the west coast, the end time is 11:59 PM Pacific on Tuesday, July 11.Amazon is promising more than 100,000 deals across the company’s U.S. and international site