$99 Apple TV Might Make a Comeback Next Year

A new Apple TV streaming box is rumored to launch next year, and there is a possibility that the device's U.S. pricing will start at just $99.
Shortly after the current Apple TV 4K model launched in October 2022, Apple supply chain analyst Ming-Chi Kuo predicted that the next Apple TV would be "more affordable" than the current model. He said a "sub-$100 price" would be the "sweet spot" for the Apple TV, but exact pricing for the next model remains to be seen.Both the 2010 and 2012 versions of t