Start-up advisor True Altitude’s new “psychedelic” identity

Global creative agency Studio Morfar has rebranded start-up advisory firm True Altitude with a “psychedelic, surrealist” identity featuring a minimal, stamp-like logomark” and “Japanese woodblock style” illustrations. True Altitude invests in tech start-ups to help them grow and upscale their business. It describes its client approach as hands-on and “skin in the game”, which is an important part...
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