Onwards designs a “surreally good” identity for a grown-up cereal brand

London design studio Onwards has crafted the “off-beat” branding for adult-orientated cereal brand, Surreal.Surreal is a new range of cereal, geared towards a more mature audience; the four flavours are sugar-free, gluten-free and vegan.“Most importantly, it tastes like the indulgent cereal we all still secretly love,” says Onwards founder Joe Ryrie. The Onwards team is responsible for...
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