29-11-2022 14:04 via designweek.co.uk

IVF insurance Gaia’s identity designed to represent all family types

Ragged Edge has rebranded IVF insurance product Gaia as it seeks to separate itself from an “idealised and misleading view” of IVF. The service provided by Gaia centres around making the treatment more accessible and affordable. As well as getting a personalised financing plan based on calculations of the number of IVF rounds that might be needed, people who do not leave hospital with a child pay...
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