“Beauty, longevity, flexibility”: the National Portrait Gallery’s new visual identity

The National Portrait Gallery has launched a new visual identity, designed by Edit Brand Studio, ahead of its reopening in June 2023. Edit Brand Studio won the project via an open public tender process. According to the studio’s managing director Khadija Kapacee, it has also had a long-standing relationship with The National Portrait Gallery, working with the institution to produce “brand and...
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