ZTE innovates innovatively at MWC 2017
ZTE treated us to its MWC briefing with one message coming through strong and proud: they certainly think they are innovative.
That is not to say the team are not putting forward some interesting solutions, but the marketing strategy for ZTE is pretty clear; if we tell the world we are innovative enough times, the world will eventually get the idea. Over the course of the hour briefing we lost count at how many times the firm congratulated itself for being innovative, but eventually there w
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