Unexpected Fees Create Significant Drag on Wireless Purchase Experience, J.D. Power Finds

COSTA MESA, Calif. , Aug. Price consistency-or the alignment between advertised price and the price that actually shows up on a customer's bill-is a critical driver of customer satisfaction with the wireless purchase experience, according to the J.D. Power 2017 U.S. Wireless Purchase Experience Full-Service Performance StudySM-Volume 2 and the J.D. Power 2017 U.S. Wireless Purchase Experience Non-Contract Performance StudySM-Volume 2, both released today. Click here for more.