UK consumers ditch SVOD services

The number of UK households with a subscription video-on-demand (SVOD) service continued to decline in the first quarter of this year, new data shows, despite the fact that consumers are still migrating away from traditional platforms to Internet delivery, as evidenced by reports of job cuts at Sky.
19.08 million UK homes, or just over 67% of households, had an SVOD service in the three months to the end of March, down by 1.7% from 19.42 million in the last quarter of 2022. The data comes from U